What is Domain Authority (DA) and What Factors Do You Measure?

The Domain Authority (DA) is one of the most important metrics to evaluate the importance of the search engines of a website.

When Matt Cutts stated that they would not update the Page Rank, the reference to know the importance of the search engines to a website, the Domain Authority or Authority of the domain, in acronym DA, became the metric par excellence To be able to evaluate a website.

Who created the domain authority?

The DA or Domain Authority is developed by Moz, the number is between 0 and 100. The higher the DA level, the better the positioning will have. It is a way of knowing the level of trust and quality of content that the search engines indicate to the domains.

What factors does DA take into account?

The most important variables that Moz has to determine the authority of the domain, the number of links that point to that web site and who are linking them and who are behind that domain (newspapers, government institutions, universities and associations have a high AD, for Be trustworthy bodies).Other important variables are the content quality and other SEO factors of the domain.

What is Domain Authority (DA) and What Factors Do You Measure?

How to measure the Domain Authority?

There are multiple tools that allow you to know the DA of a domain:

Moz

Obviously, the best thing to know about your Domain Authority is to go to the source, to whom you have created this scale. The Open Site Explorer tool allows you to know the DA of any domain.Also, you can download the Mozilla SEO Toolbar extension in your browsers to know how soon you enter a DA, in addition to your incoming links, the PA of that page, etc. There is a free and paid version:

  • SEO Toolbar for Google Chrome
  • SEO Toolbar for Mozilla Firefox
  • Here is an example of the already installed tool:

What is Domain Authority (DA) and what factors do you measure?

 

The Domain Authority (DA) is one of the most important metrics to evaluate the importance of the search engines of a website.When Matt Cutts stated that they would not update the Page Rank, the reference to know the importance of the search engines to a website, the Domain Authority or Authority of the domain, in acronym DA, became the metric par excellence To be able to evaluate a website.

Who created the domain authority?

The DA or Domain Authority is developed by Moz, the number is between 0 and 100. The higher the DA level, the better the positioning will have. It is a way of knowing the level of trust and quality of content that the search engines indicate to the domains.

What factors does DA take into account?

The most important variables that Moz has to determine the authority of the domain, the number of links that point to that web site and who are linking them and who are behind that domain (newspapers, government institutions, universities and associations have a high AD, for Be trustworthy bodies).Other important variables are the content quality and other SEO factors of the domain.

Which is the domain authority DA factors

How to measure the Domain Authority?

There are multiple tools that allow you to know the DA of a domain: click here to check this tool

Moz

Obviously, the best thing to know about your Domain Authority is to go to the source, to whom you have created this scale. The Open Site Explorer tool allows you to know the DA of any domain.

Also, you can download the Mozilla SEO Toolbar extension in your browsers to know how soon you enter a DA, in addition to your incoming links, the PA of that page, etc. There is a free and paid version:

  • SEO Toolbar for Google Chrome
  • SEO Toolbar for Mozilla Firefox
  • Here is an example of the already installed tool:
  • SEO Toolbar by Moz DA Domain Authority measures

Ahrefs

  • Another tool to know the DA of a website and to know which domains link to that website, to know that authority.
  • As you may have noticed, to increase Domain Authority, you need a Link building strategy, requiring a SEO professional.
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